+212% organic sessions
Technical SEO Recovery
Resolved crawl, indexing, and site-architecture issues that were suppressing discoverability across key commercial pages.
Technical SEOCrawlIndexing
$ running full site crawl...
→ URLs discovered: 28,400
→ Indexable pages: 1,840
→ Critical errors: 1,247
→ Warnings: 3,841
→ Core Web Vitals: FAIL (LCP 4.8s · CLS 0.28)
→ Indexed (GSC): 620 / 1,840 (33%)
✓ Audit complete - remediation plan generated
→ Estimated traffic lift after fixes: 3.8–4.5×
Tools & Platforms Used
Greenhood Kids School
Client
KKR Linens & Fabrics
Client
ROBOT PK Innovation
Client
UpTrust Karur
Client
Faaloon Coliving & Roomstays
Client
Tena Healthcare
Client
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JCOM (Jaycees Chamber of Commerce)
Client
JCI Karur Diamond
Client
PVA
Client
VK Pulmo Care
Client
Popular Gifts & Toys
Client
Caseyug Innovation
Client
AJ Kidz World
Client
Arjuna World Records
Client
Thadam 360
Client
Witty Technologies
Client
Khadim
Client
Slings Park
Client
The Salary Spot
Client
Crazy Weaves
Client
PALANIMURUGAN TEXTILES
Client
Karur Shawarma
Client
Knot Coaching & Consulting
Client
Cream n Flavours
Client
Mini Bharat Courier & Logistics
Client
Ayurillam
Client
Veandhan Builders
Client
Greenhood Kids School
Client
KKR Linens & Fabrics
Client
ROBOT PK Innovation
Client
UpTrust Karur
Client
Faaloon Coliving & Roomstays
Client
Tena Healthcare
Client
JCOM (Jaycees Chamber of Commerce)
Client
JCI Karur Diamond
Client
PVA
Client
VK Pulmo Care
Client
Popular Gifts & Toys
Client
Caseyug Innovation
Client
AJ Kidz World
Client
Arjuna World Records
Client
Thadam 360
Client
Witty Technologies
Client
Khadim
Client
Slings Park
Client
The Salary Spot
Client
Crazy Weaves
Client
PALANIMURUGAN TEXTILES
Client
Karur Shawarma
Client
Knot Coaching & Consulting
Client
Cream n Flavours
Client
Mini Bharat Courier & Logistics
Client
Ayurillam
Client
Veandhan Builders
Client
BNI
Client
HAP Daily
Client
Sri Ram Decors
Client
G Graphics Media
Client
NKV Trading Messenger
Client
Triumph
Client
STS Surface Finishing Solution
Client
Supreme Security Solution
Client
Jamex Co. Ltd
Client
Supreme Security
Client
Mercury Steel World LLP
Client
Cozo Holidays
Client
JKS Ads & Promo
Client
Airtel Fibre
Client
Aakash Institute
Client
Hatsun
Client
Naturals
Client
Nilco
Client
Volga
Client
Joy Tours and Travels
Client
Jega Mattress World
Client
Fix 2 Fit
Client
Pramo Careers
Client
Zeen’s Makeup
Client
edio.in
Client
Ile Televisions
Client
BNI
Client
HAP Daily
Client
Sri Ram Decors
Client
G Graphics Media
Client
NKV Trading Messenger
Client
Triumph
Client
STS Surface Finishing Solution
Client
Supreme Security Solution
Client
Jamex Co. Ltd
Client
Supreme Security
Client
Mercury Steel World LLP
Client
Cozo Holidays
Client
JKS Ads & Promo
Client
Airtel Fibre
Client
Aakash Institute
Client
Hatsun
Client
Naturals
Client
Nilco
Client
Volga
Client
Joy Tours and Travels
Client
Jega Mattress World
Client
Fix 2 Fit
Client
Pramo Careers
Client
Zeen’s Makeup
Client
edio.in
Client
Ile Televisions
Client
If Google cannot crawl or index your website, your content will not rank. Even strong content will stay invisible if pages are blocked, not indexed, or have technical errors.
Technical SEO is the base of all SEO work. Content, keywords, and backlinks only work when the website is properly structured and fully crawlable.
Most ranking issues are not content problems. In many websites, the real issue is crawl errors, indexing problems, or slow performance stopping Google from understanding the site properly.
What Is Found When a Site Is Audited - Typical Issue Breakdown
/products/category/discontinued/*
Broken links are redirected to working pages
/blog/tag/* + /blog/page/*
Duplicate pages fixed using canonical tags and noindex rules
/resources/old-guides/*
Internal links added to connect orphan pages
/products/* + /services/*
Robots file fixed so important pages are crawlable
Homepage + 6 category pages
Images compressed and speed improved using CDN
/products/*
Schema added so Google understands products better
→ Total issues identified: 5,978 · Critical: 2,003 · Est. traffic lift post-fix: 3.8–4.5×
Every issue above has a documented fix - implemented within a prioritised remediation timeline.
Technical SEO Services Delivered Across Every Platform and CMS
Full Technical SEO Audit
A full site crawl is done using tools like Screaming Frog, Ahrefs, and Google Search Console - checking indexing, crawl issues, site structure, broken links, and duplicate pages. A clear priority fix list is given at the end.
Core Web Vitals Optimisation
LCP, INP, and CLS are checked and fixed - improving image loading, server speed, JavaScript delays, and layout shifts so the site meets Google’s performance standards.
Schema Markup & Structured Data
Schema is added for pages like product, article, FAQ, reviews, and local business - helping Google understand content better and show rich results in search.
Site Architecture & Internal Linking
Site structure is improved so pages are easy to crawl - fixing orphan pages, improving internal links, and passing authority to important pages using proper linking.
International SEO & Hreflang
Hreflang tags are set up for different countries and languages - so users see the correct version of the site and duplicate content issues are avoided.
Mobile SEO & Page Experience
Mobile issues are fixed - like small text, slow loading, poor layout, and touch problems - making the site smooth and Google-friendly on all mobile devices.
These are before-and-after Core Web Vitals results after technical fixes. LCP, INP, and CLS are Google ranking factors and can move from Poor to Good in a short time.
Before
4.8s
Poor
Fails Google threshold
Shows how fast the main content of the page loads. It affects how Google ranks your page.
Good threshold
< 2.5s
How It Was Fixed
After
1.6s
Good
Passes Google threshold
Better LCP helps pages rank higher and load faster for users.
Three technical SEO programmes are shown below with weekly audit results. They show what issues were found, what fixes were applied, and how rankings improved in Google Search Console after the changes.
ShopNest eCommerce · Fashion & Home Goods eCommerce · 5 months · 2025
Remediation Timeline - Week by Week
Wk 1–2
Full crawl audit
Full site crawl done using Screaming Frog and Ahrefs - 28,400 URLs checked, 847 broken links found, 14,200 duplicate pages detected from filters
Wk 3–4
Canonical setup
Canonical tags added for all filter pages - crawl reduced from 28K pages to 1,840 main pages
Wk 5–6
Core Web Vitals fix
LCP improved from 4.8s to 1.6s - images optimized, CDN added, heavy scripts reduced
Wk 7–10
Internal linking fix
214 orphan pages connected properly - clean internal linking setup across 12 categories
Wk 11–16
Schema + indexing
Product schema added to 1,840 pages - indexed pages increased from 620 to 1,790 in GSC
Wk 17–20
Ranking growth
Average rank improved from 38.4 to 9.2 - traffic increased 4.1× compared to before work started
The filter system was creating too many duplicate pages (14,200 URLs). Google was wasting crawl time on useless pages instead of important product pages. Because of this, only 620 pages were indexed, and most products were not showing in search.
We added canonical tags to remove duplicate page issues and reduced crawl load to 1,840 main pages. We also improved site speed by compressing images, using CDN, and fixing scripts. Internal linking was rebuilt and product schema was added to all key pages.
Outcomes - Verified From Google Search Console
4.1×
Traffic growth in 5 months
1,790
Pages indexed (from 620)
9.2
Average ranking improved
1.6s
Page speed improved
Tools Used
"We had a big product catalog but almost no traffic. We didn’t know the site had so many technical issues. After fixing duplicates, speed, and indexing problems, traffic started growing fast and rankings improved a lot in a few months."
Rahul Menon
Head of Digital, ShopNest
Examples of technical, content, and authority work that moved rankings and translated organic visibility into real business growth.
Resolved crawl, indexing, and site-architecture issues that were suppressing discoverability across key commercial pages.
Improved local intent visibility through GBP optimisation, landing pages, structured citations, and on-page refinement.
Built a topic cluster strategy that expanded category ownership and increased higher-intent organic discovery.
Every technical SEO engagement starts with a full site crawl, not a sample. Indexing issues are fixed first, then verified in Google Search Console before any SEO work continues.
01
We scan your full website using tools like Screaming Frog and Google Search Console to find all issues.
02
We separate big problems and small ones, and fix the issues that hurt your SEO the most first.
03
We give clear fixes or directly apply changes like code updates, redirects, and SEO improvements.
04
We verify everything in Google Search Console to make sure issues are actually fixed.
05
We keep monitoring your site every month to make sure new issues don’t come back.
We don’t just find issues. We explain exactly what is broken and how to fix it with real code-level guidance.
We handle SEO for WordPress, Shopify, Magento, Next.js, React, Webflow, and custom-built sites without issues.
We check your full website, not just samples. Every page is scanned and issues are listed clearly.
We confirm every fix using Google Search Console so results are real, not estimated.
Every change is tested first to avoid breaking your site. Nothing is pushed without checking.
Technical SEO terms are often confusing, but they directly affect how a website ranks. These six issues are the most common problems found in audits, along with what they mean and how they are fixed.
Technical SEO · Engineering-Depth
Crawl · Index · Core Web Vitals · Schema · Hreflang
A free technical SEO audit is available. Your site’s crawlability, indexation, Core Web Vitals, structured data, and site structure are reviewed, and a clear fix report is shared within 5 business days.
Free · No obligation · Audit in 5 business days · NDA available · No lock-in contracts